Course Offer Pricing Guide
Career · Entrepreneurship

You made a course. Now, how much to charge?

Get a custom pricing strategy, package recommendations, and mistakes to avoid.

🎯
4
audience tiers
📦
4
format options
🚫
3
pitfalls
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The Problem
Too high, and nobody buys. Too low, and you leave money on the table. You're stuck guessing.
😕
No pricing confidence

You don't know what students will pay.

📦
Unsure about format

Should you offer a payment plan? Coaching add‑on?

😰
Fear of underpricing

You worry you're leaving money on the table.

🤷
No justification

You struggle to explain why your course costs what it does.

What you get
Everything you need to price your course profitably.
🎯
Audience affordability
4 audience tiers (hobbyist, career upskill, professional certification, business outcome) with recommended price ranges based on your topic.
📦
Offer format recommendations
Pricing for self‑study, cohort‑based, hybrid with coaching, and membership – tailored to your course length and outcome.
📊
Value justification script
How to frame price using outcome, not hours – including a comparison to expensive alternatives.
🚫
Pricing pitfalls
3 common mistakes (pricing too low, copying competitors, no payment plan) with solutions and a payment plan calculator.
How it works
From price guesswork to confident number in 2 minutes.
1
Answer 5 quick questions
Topic/audience, course length, format, outcome, desired price range.
⏱ ~2 minutes
2
AI builds your guide
Custom HTML with affordability tiers, format options, justification script, and pitfalls.
⏱ ~30 seconds
3
Set your price today
Pick the recommended range, write your value sentence, and update your sales page.
⏱ 10 minutes to implement
$97‑$497
recommended price range
4
audience types
2‑4
payment installments
3
mistakes to avoid
Questions
Everything you need to know.
Should I price lower than competitors to attract students?
No – underpricing signals low quality. Use the value justification script to explain why your course is worth the price.
What if my audience has low income?
Offer a payment plan (2‑4 installments) or a lower‑tier 'lite' version. The guide includes both options.
How do I know if my price is too high?
Test with a pre‑launch survey or a small beta group. If conversion is very low (under 1%), consider lowering.
Should I offer a money‑back guarantee?
Yes – a 30‑day guarantee reduces risk for students and increases conversions. The guide recommends it.
How often should I change my price?
After each cohort or every 6 months. Raise prices as you add more content or results.
Reviews
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