Health & Wellness · SportThirty cards. One afternoon.
Exercise cards in one consistent professional structure, batched in a single sitting and safe to publish.
8
sections per card
10
weeks of posts
6
hours to write them
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$19.00
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One-time purchase · Instant access · For qualified trainers
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Instant delivery to your emailThe Problem
You know the content. It's Sunday night.
Every post gets written from scratch
Deciding what to post while writing it is what takes the whole evening.
The cards all look slightly different
Which reads as someone learning in public rather than as a resource.
You wrote the progression, not the regression
But your readers are less experienced than your clients, not more.
Half of it edges toward fixing people's pain
Which is where trainers get into professional trouble.
What You Get
One structure. Every card.
Eight-Section Card
The same structure on every single one.
Series Planner
Zones, exercises and how far the batch goes.
HTML Card Template
Your colours, saved and exported yourself.
Scope Check
What a trainer can publish and what can't.
Pre-Publish Audit
Five checks before the series goes out.
Repurposing Plan
One card into five pieces of content.
How It Works
From Sunday night panic to a queue that lasts.
1
Plan the series
Zones and exercises decided before any writing.
~15 minutes2
Write them in one sitting
Identical structure, matched to your audience.
~6 hours3
Lay out and publish
One template, plus the disclaimer and the audit.
~1 hour10
weeks of posts from one planning session, at three a week
8
sections on every card
1
template you reuse
5
checks before publishing
Questions
Everything you need to know.
Does it make the images?
No, and that's stated before you start rather than discovered at the layout stage. It cannot photograph or illustrate an exercise — the demonstration image has to be your own photo or properly licensed stock, and using something found online is a copyright problem however routine it is. What it does produce is a card layout written as HTML with your colours, which you save, open in a browser and export. A genuine substitute for having no designer, and no substitute for having one.
Why does consistency matter more than design?
Because a set of twenty cards in identical structure reads as a resource even in plain type, while twenty beautiful cards in five different formats reads as someone learning in public. Once the format stops changing, readers stop noticing it and start absorbing the content. That's the whole reason the card has a fixed eight-section structure that never varies.
What's the eight-section structure?
Name, what it's for, setup, three or four cues, the two most common mistakes, an easier version, a harder version, and who should skip it. The two mistakes section is the most valuable part of any exercise card and it's the one most published ones leave out — it's what lets a reader self-check when nobody is watching them.
Why does it keep talking about regressions?
Because published content reaches people you'll never meet and can't correct. Your readers self-select in and skew less experienced than your clients, so the easier version is the one that actually gets used. Progressions serve the readers who least need help. Every card gets a regression, and every card gets a line about who should skip it.
What can't I publish as a trainer?
Anything framed as diagnosing, treating an injury, prescribing rehabilitation, or managing a medical condition — that's where trainers get into professional difficulty, and it's a real risk to readers who then delay proper assessment. "Fix your back pain" content is the classic example. There's a scope check before you start and a pre-publish audit at the end, plus a referral line for anything that edges near pain. None of it is legal advice, and you're told to check your own governing body and insurance.
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